{"id":38158,"date":"2025-04-26T23:04:59","date_gmt":"2025-04-26T23:04:59","guid":{"rendered":"https:\/\/alger16.dz\/?p=38158"},"modified":"2025-04-26T23:05:03","modified_gmt":"2025-04-26T23:05:03","slug":"reduction-de-70-sur-les-couts-de-diffusion-sur-les-chaines-publiques-faciliter-lacces-des-startups-algeriennes-a-la-publicite-televisee","status":"publish","type":"post","link":"https:\/\/alger16.dz\/?p=38158","title":{"rendered":"R\u00e9duction de 70% sur les co\u00fbts de diffusion sur les cha\u00eenes publiques: faciliter l\u2019acc\u00e8s des startups alg\u00e9riennes \u00e0 la publicit\u00e9 t\u00e9l\u00e9vis\u00e9e"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"780\" height=\"470\" src=\"https:\/\/alger16.dz\/wp-content\/uploads\/2025\/04\/image-308.png\" alt=\"\" class=\"wp-image-38159\" srcset=\"https:\/\/alger16.dz\/wp-content\/uploads\/2025\/04\/image-308.png 780w, https:\/\/alger16.dz\/wp-content\/uploads\/2025\/04\/image-308-300x181.png 300w, https:\/\/alger16.dz\/wp-content\/uploads\/2025\/04\/image-308-768x463.png 768w\" sizes=\"auto, (max-width: 780px) 100vw, 780px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">L\u2019\u00c9tablissement public de t\u00e9l\u00e9vision (EPTV) et l\u2019acc\u00e9l\u00e9rateur public Algeria Venture ont conclu, mercredi dernier \u00e0 Alger, une convention visant \u00e0 faciliter l\u2019acc\u00e8s des start-up alg\u00e9riennes \u00e0 la publicit\u00e9 t\u00e9l\u00e9vis\u00e9e, en leur offrant une r\u00e9duction de 70% sur les co\u00fbts de diffusion sur les cha\u00eenes publiques.<br>La c\u00e9r\u00e9monie de signature a r\u00e9uni M. Lyes Abdoune, directeur g\u00e9n\u00e9ral par int\u00e9rim d\u2019Algeria Venture, et M. Mohamed Adlane Zerrouki, directeur commercial de l\u2019EPTV, repr\u00e9sentant son directeur adjoint. \u00c9taient \u00e9galement pr\u00e9sents M. Noureddine Ouadah, ministre de l\u2019\u00c9conomie de la connaissance, des Startups et des Micro-entreprises, M. Mohamed Meziane, ministre de la Communication, ainsi que M. Mohamed Baghali, directeur g\u00e9n\u00e9ral de la T\u00e9l\u00e9vision alg\u00e9rienne.<br>Cette convention offre aux jeunes entreprises la possibilit\u00e9 de promouvoir leurs produits et services innovants \u00e0 travers les cha\u00eenes de l\u2019EPTV, tout en b\u00e9n\u00e9ficiant d\u2019un abattement substantiel sur les frais publicitaires. Le paiement des 30% restants pourra se faire par tranches, comme l\u2019a soulign\u00e9<br>M. Ouadah.<br>Le ministre a pr\u00e9cis\u00e9 que cette initiative s\u2019inscrit dans le cadre de la mise en \u0153uvre d\u2019une feuille de route conjointe avec le minist\u00e8re de la Communication, visant \u00e0 stimuler l\u2019innovation et \u00e0 renforcer l\u2019\u00e9conomie nationale. Il a affirm\u00e9 qu&rsquo;\u00abil s\u2019agit de valoriser les comp\u00e9tences alg\u00e9riennes et de promouvoir les startups, tant sur le march\u00e9 national qu\u2019international, via les m\u00e9dias publics\u00bb.<br>De son c\u00f4t\u00e9, M. Meziane s\u2019est f\u00e9licit\u00e9 de cette avanc\u00e9e, qu\u2019il consid\u00e8re comme un pas important vers une v\u00e9ritable \u00e9conomie de la connaissance, o\u00f9 les startups jouent un r\u00f4le moteur. Il a \u00e9galement annonc\u00e9 l\u2019organisation prochaine d\u2019un colloque \u00e0 S\u00e9tif d\u00e9di\u00e9 \u00e0 la promotion des jeunes entreprises innovantes.<br>En marge de la signature, la start-up Easy Prodcast, sp\u00e9cialis\u00e9e dans les plateformes de diffusion num\u00e9rique audiovisuelle, a pr\u00e9sent\u00e9 ses solutions innovantes destin\u00e9es \u00e0 la promotion de contenu multim\u00e9dia.<br><strong>M. Khadidja<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>L\u2019\u00c9tablissement public de t\u00e9l\u00e9vision (EPTV) et l\u2019acc\u00e9l\u00e9rateur public Algeria Venture ont conclu, mercredi dernier \u00e0 Alger, une convention visant \u00e0 faciliter l\u2019acc\u00e8s des start-up alg\u00e9riennes \u00e0 la publicit\u00e9 t\u00e9l\u00e9vis\u00e9e, en leur offrant une r\u00e9duction de 70% sur les co\u00fbts de diffusion sur les cha\u00eenes publiques.La c\u00e9r\u00e9monie de signature a r\u00e9uni [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":38159,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[63],"tags":[2524,2523,323],"class_list":["post-38158","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economie","tag-eptv","tag-lyes-abdoune","tag-startups"],"_links":{"self":[{"href":"https:\/\/alger16.dz\/index.php?rest_route=\/wp\/v2\/posts\/38158","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alger16.dz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/alger16.dz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/alger16.dz\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/alger16.dz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=38158"}],"version-history":[{"count":1,"href":"https:\/\/alger16.dz\/index.php?rest_route=\/wp\/v2\/posts\/38158\/revisions"}],"predecessor-version":[{"id":38160,"href":"https:\/\/alger16.dz\/index.php?rest_route=\/wp\/v2\/posts\/38158\/revisions\/38160"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alger16.dz\/index.php?rest_route=\/wp\/v2\/media\/38159"}],"wp:attachment":[{"href":"https:\/\/alger16.dz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=38158"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alger16.dz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=38158"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alger16.dz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=38158"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}